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Dynamo Games Use Vowel Language

Countdown, the hugely popular TV programme, which challenges contestants to create words and solve mathematical problems, is making its exclusive debut on mobile phones, following a deal between Dynamo Games, one of the UK's leading mobile games studios, and Granada Ventures, licensor of Countdown.

The new Countdown mobile game recreates all of the challenges and puzzles of its famous TV counterpart. Players must make the longest possible words from collections of vowels and consonants, as well as create specific sums from strings of random numbers. Players must complete these challenges against the famous Countdown clock, which gives them only 30 seconds to marshal their mental skills and create the most protracted, lengthy or polysyllabic words they can possibly engender.

Countdown has been on the air since 1982, when it became the first programme ever shown on the new Channel 4. Since then the famous Countdown clock music has been played over 27,000 times. In 2003, the show was voted Channel 4's best show ever, by a poll in the Radio Times and in 2004, the House of Commons, held a reception to honour Countdown's contribution to literacy and numeracy in the United Kingdom. “Puzzle and quiz games are one of the most popular types of game on mobile handsets,” says McNicoll. Titles offering Sudoku word puzzles and 'brain training' puzzles have proven very popular with phone owners all around the world. With Countdown's simple, accessible gameplay, combination of word and number challenges and the show's
fantastic reputation and credibility, we're looking forward to bringing it to mobile users throughout the UK and Ireland.”

Gerry Donahoe, Managing Director, Granada Ventures, said, “Countdown has been running for almost twenty five years and is one of the UK's most popular and widely loved quiz programmes. Bringing the show's combination of word and number puzzles to mobile phones will allow existing viewers and fans to enjoy it in an entirely new way, as well as allowing new players to discover and enjoy the Countdown experience. Dynamo have succeeded in capturing the simplicity and appeal of the show in the new mobile game bringing the Countdown experience to a whole new generation.”

The Countdown mobile game will be launched in early December 2006 and will support all of the most popular handsets from the major mobile phone manufacturers. The game will be made available through all of the major UK mobile phone networks, as well as all leading mobile entertainment portals.